The Condition of the Property
Of all the things homeowners control when selling their home, the condition of the property is one of the most important.
A crucial part of marketing any product is the presentation of the product. Corporations and retail businesses understand this concept and pay millions of dollars each year to advertising and marketing consultants to get the best advice possible.
The same is true for houses. In order to effectively compete with other sellers, homeowners must present their homes to the marketplace in an attractive, desirable condition.
According to the National Association of Realtors, the average purchaser looks at 15-25 properties prior to purchasing a home. Regardless of how many properties are on the market, available buyers will always seek the best-priced property that is in the best condition.
Tips to Prepare for Showings
- Paint any areas that are peeling or need touchup. Neutralize all bright and bold colors for a clean palate. Remove outdated wallpaper.
- Curb appeal is very important. You want to get people in the home so they need to see it as presentable on the outside first. Change outdated or faded fixtures, doorknobs and pots; clean front porch and change out doormats. Have the front door freshly painted. The yard should always look mowed and de-weeded. Beds should have fresh pine straw and nice landscaping. Remember the buyers will be flipping through tons of listings online or driving by forming their thoughts on the home and if it is a well maintained home before they even walk in the door.
- Have heating and cooling systems checked and cleaned.
- Do home repairs such as wood rot replacement or other items that are in need of repair/replacement. Don’t wait.
- A clean home will show much better than a dirty home! Have the home cleaned (inside & out) including window and carpets professionally cleaned. Soft wash the home, roof, sidewalks and driveways. Check for scuff or scratch marks on cabinets, light switch covers. Dust & clean ceiling fans and baseboards.
- De-clutter all things you can live without. Take away as many knickknacks and minimize collections. Depersonalize the home from personal items, awards and photos. Leave all counter surfaces with minimal items.
- Get baskets to throw last minute clutter items and toys in for a quick spruce up.
- Change light bulbs to highest wattage acceptable to the fixture, open blinds and curtains and always turn on all lights before showings.
- Be aware of odors from pets and cooking
- Arrange for removing pets for showings if possible
- Remember that first impressions are important; keep the yard and front entrance clean and presentable.
- Leave the home when possible for showing, but if you are aware of any showings that last over 30 minutes, inform your agent
- Negotiate quickly and remember your first offer is usually your best offer.
Think like a Buyer
You are not just selling a house. You are selling a shelter, lifestyle, and dreams. People always want the best for themselves, and your home should represent the buyer’s answer to this goal. Put yourself in the buyer’s shoes!
Remember, they arrive at your front door wanting to find the right home. Don’t make them search somewhere else for it. If you have done your homework, every room in your home will create a desire for the buyer to stay.
Start Making a List
Walk outside and take a look at the property through the critical eyes of a buyer. Is there anything that needs painting, repairing, looks worn, or is outdated? Start writing these items down on your list. Walk through the interior and do the same things. Ask for assistance from everybody in the family.
Do Everything Before Putting Your Home On the Market
Complete all your repairs, improvements, and enhancements prior to your first showing.
Remember, your best showings come early in the listing period. Be ready!
Jamie Yarbrough, Broker Associate